Your Role: Support the mentee in planning a successful launch by advising on marketing, branding, and promotional materials.
What to Expect: the mentee will be preparing to launch the product and create promotional content.
How to Support: Guide the mentee in developing a launch strategy that emphasizes the product’s strengths, particularly its sustainability characteristics. Support them in understanding how to effectively reach and engage their target market. Provide guidance on how to optimize marketing materials to ensure a successful launch.
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